TheBitCast

96. The 3 Kinds of Trauma Clients (& How to Market to Each)

Podcast: Marketing Therapy · Anna Walker

Opublikowano: 2026-10-20

You love working with trauma clients, but the people reaching out aren't always the ones you most enjoy working with. The problem might not be your niche or your clinical expertise. It might be that your marketing is speaking to clients who understand their trauma differently than your ideal clients do. In this episode, Anna breaks down three types of trauma clients—trauma unaware, trauma curious, and trauma aware—and explains why each needs a different approach to marketing. You'll learn how to identify where your ideal clients fall on this spectrum, what to emphasize in your webs...