ALOHA's $200M Turnaround: Why Disciplined Growth Wins

Podcast: Taste Radio · BevNET Inc.

Opublikowano: 2026-10-20

Nine years ago, ALOHA was effectively bankrupt despite having raised $70 million. Today, the protein bar brand generates more than $200 million in revenue. How did the company pull off one of CPG's more remarkable turnarounds? In this episode, CEO Brad Charron reveals the strategy behind ALOHA's resurgence, from rebuilding its product and brand to spending years earning shelf space at Whole Foods and Target. He explains why repeat purchases matter more than distribution wins, how disciplined growth helped the company increase sales by 366% between 2022 and 2025, and why saying no to the right opportunities can be just as important a...