289: When Someone Says You're Selling Too Much

Podcast: Creator's MBA: Marketing Tips for Digital Product Entrepreneurs · Dr. Destini Copp

Opublikowano: 2026-10-21

Send us Fan Mail A customer bought a VIP pass for one of our HobbyScool summits and then emailed to tell me she was heartbroken by how much selling happens at our checkout. Upsell, upsell, upsell before completing an order, is how she put it. She did not expect that from a craft site. This episode is what I do with a message like that. I go through what a free event actually costs to produce, why the order bump and the upsell at checkout are the thing paying for the free part, and where...