#220 | Mission Matters Series: How to Tell a Story That Makes People Give

Podcast: Contagious Culture · Kyle S. King

Opublikowano: 2026-10-22

Data informs and logic convinces, but story moves people to act. In this episode, Kyle breaks down what a story actually is (and what it isn't), the three parts every powerful story needs, and the PACT framework for shaping one in minutes. You'll hear a before-and-after example, the five story types every nonprofit needs, and the seven mistakes that quietly kill connection. Then he shows you how to build a story bank so you never walk into a donor meeting empty-handed. In this episode: What a story is: a person at the center, a tension in...