Is GEO a Distraction? Marie Haynes vs. Mike King (and the Tactics That Work)

Podcast: The Edward Show · Edward Sturm

Opublikowano: 2026-10-25

E1208: Is GEO a distraction, or are SEOs measuring the wrong thing? Marie Haynes analyzed 145 million sessions across 100 websites and found that ChatGPT sent just 0.62% as much traffic as Google organic. All LLMs combined sent 0.73%. Mike King argues that those numbers miss the point: AI search influences buying decisions even when people never click through. In episode 1,208 of The Edward Show, I break down their disagreement, share my take, and explain the SEO tactics that get customers from Google and AI search. In this episode: - Marie Haynes's research across 100 sites and 12 months...