Is Your Social Data Driving Decisions?

Podcast: Higher Ed Pulse · Mallory Willsea

Opublikowano: 2026-10-26

Mallory is joined by Perry Rockwood, Social Media Manager at BYU-Idaho, to explore how his team uses weekly engagement data like saves and shares to shape content strategy. Perry shares insights on shifting away from shallow metrics, making tough decisions to cut low-performing faculty series, and leveraging student-generated TikTok content to build trust and authenticity. - - - - Connect With Our Host: Mallory Willsea https://www.linkedin.com/in/mallorywillsea/ https://twitter.com/mallorywillsea About The Enrollify Podcast Network: The Higher Ed Pulse is a part o...