TheBitCast

The Growth Trap: Success Is Killing Your Business

Podcast: Change that works · ICG

Opublikowano: 2026-10-26

In this episode, Stefan Posch & Alexandra explore why growth has become one of the most important leadership challenges in today's rapidly changing business environment. Drawing on more than 25 years of experience in innovation consulting, Stefan explains why organizations that focus solely on optimization risk becoming trapped in their existing business models, and how leaders can identify and pursue new avenues for sustainable growth. Using the Ansoff Matrix as a practical framework, Stefan breaks down four distinct growth paths, from maximizing existing markets to creating entirely new businesses. Along the way, he shares lessons from technology, innovation, and...