BUNGLED: Why BYU & Utah’s Early Kickoff Fueled Fan Fury & IGNITED Big 12 Media Rights Power Struggle | Aaron Roderick is BYU's Meal Ticket | Big 12 Race Far From Over!

Podcast: Locked On Cougars - Daily Podcast On BYU Cougars Football & Basketball · Locked On Podcast Network, Jake Hatch

Opublikowano: 2026-10-27

BYU and Utah’s “Holy War” generates major fan backlash after the Big 12 schedules the storied rivalry for a 10 AM local kickoff—raising questions about media priorities, the limitations of existing TV contracts, and whether powerhouse college football programs should explore independent broadcasting. With insider perspectives from the world of sports production, Jake Hatch and Bryan Brown conversation explores the feasibility of BYU and Utah leveraging BYUtv’s state-of-the-art production capabilities to take control of the game’s distribution, possibly netting millions in sponsorships, and reshaping the future of college football rights deals. From market reach to sponsorship strategies and the logi...