TheBitCast

Todd M. Zielinski, Co-founder, Managing Director & CEO, Athena SWC LLC

Podcast: The Think Factory Podcast · The Think Factory

Opublikowano: 2026-10-29

In this episode of the Think Factory Podcast, Todd Zielinski, founder and CEO of Athena SWC, discusses how businesses can use AI to strengthen sales and marketing strategies, improve productivity, and generate measurable revenue growth. Athena SWC partners with contract manufacturers, particularly in the packaging industry, to build systematic sales processes that help companies acquire high-value accounts and expand existing customer relationships. Todd shares practical ways businesses can use AI for prospect research, lead generation, personalized outreach, proposal preparation, and market analysis, emphasizing that automation should free employees to focus on higher-value work rather than replace their expertise. He...