Why Assuming Failure Feels Better Than Believing It Could Work

Podcast: Success Genius: Where Science Meets Entrepreneurial Success · Neill Williams

Opublikowano: 2026-11-04

When things get hard, it’s easy to start preparing for the worst. Maybe your business is having a slow month, a launch isn’t going as planned, or something in your personal life feels uncertain. Before you even know how things will turn out, your mind is already building a backup plan, rehearsing difficult conversations, and imagining what happens if everything falls apart. It feels responsible. It feels smart. But what if planning for failure is actually your nervous system’s way of protecting you from the discomfort of hoping? In this episode of Success Genius, I expl...