Pike Place Perspectives: Amy Wallsmith's Evolution from Marketing Strategies to Building a Lasting Legacy

Podcast: The Paid Media Playbook · Double Z Media

Opublikowano: 2024-03-30

Join us on the Paid Media Playbook podcast as we sit down with Amy Wallsmith, the Marketing Director of the iconic Pike Place Market. In this insightful episode, Amy shares her remarkable career journey, from discovering her passion for marketing to spearheading innovative strategies for new markets in her previous roles, and now, steering through the challenges posed by the COVID-19 pandemic at Pike Place Market. Amy delves into the intricacies of building effective marketing campaigns, drawing from her experiences and discussing her favorite types of media and marketing techniques. From the power of social media to...