Exploring Digital Media Strategies with Katie Vesbach, Media Director at Green Rubino

Podcast: The Paid Media Playbook · Double Z Media

Opublikowano: 2024-09-09

In this episode of The Paid Media Playbook, hosts Laura and Lisa sit down with Katie Vesbach, the Media Director at Green Rubino, a leading Seattle-based agency. Katie shares her journey from a specialist to a director-level role and offers insights into the ever-evolving world of digital media. From leveraging first-party data and CRMs to optimizing advertising strategies in the age of AI, Katie provides practical tips and wisdom for navigating the complex media landscape. Whether you're a seasoned marketer or new to the field, this episode is packed with actionable advice and industry knowledge. Chapters: 00:00...