TheBitCast

Building Trust and Brand in Wealth Management: Insights with Erin Moyer

Podcast: The Paid Media Playbook · Double Z Media

Opublikowano: 2024-09-30

Join Laura and Lisa as they sit down with Erin Moyer, Marketing Director at Laird Norton Wetherby, to explore the intricacies of marketing in the financial sector. In this 10-minute episode, Erin shares her journey from communications to marketing leadership, the strategies behind her firm’s recent rebranding, and the challenges of reaching ultra-high-net-worth clients. Discover valuable insights on content marketing, lead generation, and the importance of trusting your instincts in the ever-evolving marketing landscape. Perfect for marketers looking to gain a deeper understanding of wealth management marketing. Chapters: Chapter 1: Erin's Journey into Marketing (0:00 - 2:30) Erin Mo...