Bolt-On or Built-In? Rethinking International Growth

Opublikowano: 2026-05-14

Kevin O'Donnell has built his career around a persistent gap in SaaS. Companies invest heavily in product and growth, yet struggle to replicate that success internationally. Across more than two decades at Microsoft, Nitro, and Dropbox, where he served as VP of International Growth, he watched companies build exceptional products but fail to adapt their go-to-market strategy for global markets. Now, as founder of Global10x, he works with leadership teams to improve how they scale globally In this conversation with Jason Hemingway, Kevin outlines the decisions that shape international performance. He explains why expansion needs to be...