Episode 181: Alex Kantrowitz on OpenAI and Big Tech's Latest Approach to Advertising

Podcast: Marketecture: Get Smart. Fast. · Ari Paparo

Opublikowano: 2026-07-10

Alex Kantrowitz, Founder of Big Technology, joins Ari Paparo and Eric Franchi to discuss how OpenAI, Google, Meta, Anthropic, Amazon, and other tech leaders are transforming digital advertising. They also dive into AI-powered media buying, agentic commerce, Criteo acquisition rumors, Cloudflare's monetization strategy, and the future of ad tech. Takeaways: - Why OpenAI is rapidly building an advertising business. - How Meta, Google, and Anthropic are approaching AI differently. - The future of AI-powered advertising and agentic commerce. - Why Criteo could become an attractive acquisition target. - How Cloudflare is changing...