Episode 189: Jeremy Hobson is Bringing Live Radio to the Digital Era, Plus Google's Big Win in Court

Podcast: Marketecture: Get Smart. Fast. · Ari Paparo

Opublikowano: 2026-09-04

Ari Paparo and Eric Franchi sit down with Jeremy Hobson, host of The Middle with Jeremy Hobson, to explore the shift from traditional radio to digital podcasting, audience growth, monetization, and the changing media landscape. Plus, Ari and Eric break down Google’s ad-tech remedies, OpenAI’s advertising growth, and Amazon’s alleged ad auction practices. Takeaways: Radio meets digital: Jeremy Hobson shares how The Middle combines live call-in radio, podcasts, video, and social media.Building a sustainable media business: Station fees, grants, crowdfunding, and advertising all contribute to The Middle’s revenue model.Google avoids an ad-te...