#509 Brad Dieter - Lack of Disease Doesn’t Mean You’re Healthy

Podcast: Lift Free And Diet Hard with Andrew Coates · Andrew Coates

Opublikowano: 2026-09-30

Brad Dieter, now CEO of FITTR, returns to the podcast to bring the perspective of his PhD in Exercise Physiology to a wide-ranging conversation about coaching, trust, health, alcohol research, GLP-1 medications, and the future of fitness. We discuss: • What the “commoditization of everything” means • Why commoditization can hurt both coaches and consumers • Where lower-cost standardized services can actually be beneficial • Where commoditization starts sacrificing quality • How the music industry offers a useful comparison for fitness coaching • Why high-service coaching may bec...