Episode 193: Adam Epstein on Muse & Agentic Commerce, Plus TTD Blocked on Safari and Amazon UnBoxed

Podcast: Marketecture: Get Smart. Fast. · Ari Paparo

Opublikowano: 2026-10-02

Adam Epstein, CEO of Gigi, joins Ari Paparo and Eric Franchi to explore the rise of agentic commerce and what AI agents like Meta’s Muse could mean for shopping, advertising, and consumer behavior. They discuss Amazon’s decision to restrict third-party AI agents, the role of advertising revenue in protecting commerce ecosystems, opportunities in travel and retail, and whether consumers will trust AI to make purchases on their behalf. Plus, Ari Paparo and Eric Franchi break down The Trade Desk’s Safari ad-serving issue, Amazon unBoxed announcements, AI assistants, and the growing battle for consumer AI adopti...