Shopping and Buying Aren’t the Same Thing Anymore, with Jeriad Zoghby, Co-founder at ACOS Labs and Co-author of Competing at Machine Speed

Podcast: Unpacking the Digital Shelf · Digital Shelf Institute

Opublikowano: 2026-10-12

Jeriad Zoghby has spent more than 20 years as the C-Suite whisperer for commerce with stints at leading firms like Accenture and IPG. He’s no longer whispering, he is shouting to the rooftops as the author of a new book “Competing at Machine Speed” and the co-founder of ACOS. In the book he and his co-authors lay out how the operating model most consumer goods brands built over the past fifty years was designed for a world that no longer exists. They describe the new operating system for commerce that you will need. One built to continuously sense what is changi...