Sava Farah: Value Pricing Is Killing Your Restaurant

Podcast: FULL COMP: Restaurant Tactics, Tools, & Strategies · Josh Kopel

Opublikowano: 2026-10-13

What if the reason you can't make payroll is that you're still trying to compete on value? Sava Farah fled communist Albania at five, landed in the Bronx, and opened her first Ann Arbor restaurant at 23 with no degree, no investors, and no plan beyond work ethic. Nearly twenty years later she runs The Pulpo Group, four restaurants and 400 employees, each one funded by the profits of the last. In this conversation, we get into why she charges more and builds the value behind it, how she reads momentum instead of chasing problems, and why...