How to Build a Creative Flywheel for Your DTC Brand for Free

Opublikowano: 2026-10-21

Do influencer partnership ads lower customer acquisition costs for DTC brands, or just move them? They lower CAC on Meta, but rev-share creator deals send a big share of that saving into a new line on the P&L. Yash Chavan, founder and CEO of Saral, the team behind the Sathi affiliate platform, walks through the math on an $80 AOV supplement brand and lays out how to build a creative flywheel instead: an influencer affiliate program where affiliate revenue covers the cost of seeding product, and the posts that win organically become the ads...