TheBitCast

Agency Business

Autor: Brian Wieser and Olivia Morley

Agency Business is a podcast about ad agencies, from media industry analysts Brian Wieser and Olivia Morley. In our interviews with marketing agency CEOs and ad industry business experts, we explain the week's agency news and provide the context you need to navigate the business. Check it out on Spotify, Apple or wherever you get your podcasts. The Agency Business podcast is part of the Marketecture Media podcast network.

Odcinki

  1. #88: Jeff Rogers, CEO of Salt XC – Agency Business
  2. #87: Bulletproof’s Gush Mundae on choosing relevance over growth – Agency Business
  3. #86: WPP, Stagwell and the new economics of agency media – Agency Business
  4. #85: Go Fish Digital's David Dweck on pricing, private equity and the future of agency growth – Agency Business
  5. #84: Finn Partners' Peter Finn – Agency Business
  6. #83: Agathe Guerrier on Lola USA after the Omnicom-IPG deal – Agency Business
  7. #82: VIA’s Leeann Leahy on ESOPs, AI and building new agency capabilities – Agency Business
  8. #81: David&Goliath’s David Angelo on growing without losing your identity – Agency Business
  9. #80: RareOne's Matthew Naffah on centralizing operations, not agency brands – Agency Business
  10. #79: Lighthouse Creative's Sam Slaughter – Agency Business
  11. #78: BarkleyOKRP's Katy Hornaday on creative leadership, PE backing and integration – Agency Business
  12. #77: Shannon Langrand on building an agency outside the legacy playbook – Agency Business
  13. #76: Mark Penn on Stagwell’s capital allocation and global growth – Agency Business
  14. #75: PJ Pereira and Rob Wrubel on launching SILVERSIDE, an AI innovation lab – Agency Business
  15. #74: Kin’s Kwame Taylor-Hayford on specificity over scale – Agency Business
  16. #73: How Viral Nation is building social at enterprise scale, with Joe Gagliese – Agency Business
  17. #72: How DEPT built a global agency around marketing and technology, with Dimi Albers – Agency Business
  18. #71: How Conscious Minds built production into its agency model, with Blake Heal – Agency Business
  19. #70: Adweek's Alison Weissbrot on agency business trends and coverage – Agency Business
  20. #69: Crispin’s next chapter, with Maggie Malek – Agency Business
  21. #68: Scaling Mediaplus in North America, with Tamara Alesi – Agency Business
  22. #67: Growing a media agency into creative and global services, with Kepler's Remy Stiles – Agency Business
  23. #66: Running an agency built on retail performance, with Michael Magnusson – Agency Business
  24. #65: The opportunity for independent agencies in the mid-market, with Scott Shamberg – Agency Business
  25. #64: Why AI is forcing agencies and clients to rethink how they work together, with BCG's Janet Balis – Agency Business
  26. #63: The real agency AI divide: data, commercial models, and what's next – Agency Business
  27. #62: Wpromote CEO Andrea Bendzick – Agency Business
  28. #61: Rick Milenthal, CEO of The Shipyard – Agency Business
  29. #60: CourtAvenue Co-founder Dan Khabie – Agency Business
  30. #59: What’s next for Dentsu in the Americas? With Beth Ann Kaminkow – Agency Business